How can you launch a brand on the USA market where women don’t know Henna principles and think they are an “old fashion style”? Be culturally conscious. When promoting a product in a country where women use permanent hair coloring, educating them on the value of the product, is, without a doubt, a challenge.
Collaborating with a significant roster of Influencers and Creators and promoting the product as vegan and cruelty-free, Americanoize tackled this challenge. The goal is to awake the conscious choices of health and beauty, especially during a year full of challenges. Then select perfect brand-matching influencers and manage to reach an extremely responsive audience, resulting in a hugely successful marketing campaign.
You should select unconventional types of influencers among Instagram, and Instagram Reels. Also, stars of YouTube and experts in beauty, dermatology, medical aesthetic, pharmacists. Work with Environment and Ocean conservancy Activists, LGBTQ communities, Vegan and Cruelty-free Influencers, with activities to protect the world sustainably. Furthermore, Reels reaches a younger audience in the global market.
In the complex, the campaign has more chances to get massive success.
The importance of combined actions is relevant. Create communities and trust with customers with Instagram page activities, redesign the e-commerce, produce professional photos, analyze competitor brands, highlighting the differences and support digital campaigns with the right amplification.
Some highly impressive digital marketing results show how much-combined actions can boost business. As you can see, brands have different goals and expectations from their marketing campaigns. While some want to raise brand awareness, others want to promote new products and offers. Each time Americanoize offers analyses of your main goals bring guidelines, and create benchmarks for each brand.
Published at Sun, 09 Aug 2020 07:00:00 +0000