Quiubas in Partnership With Google to Deploy Verified SMS in Mexico

Quiubas in Partnership With Google to Deploy Verified SMS in Mexico

“User security concerns and trust are always a top priority for us; our messaging platform offers unique mechanisms to minimize spam and phishing, but as the largest SMS vendor in Mexico, we must stay ahead of risks, we are very happy to work with Google in Mexico”​ says Quiubas COO, Jesus Cisneros.

Quiubas Mobile, the SMS messaging pioneer and leader in Mexico, today announced the deployment of Verified SMS by Google in Mexico. Verified SMS in Google’s ​Messages​ app will help subscribers understand the true identity of the business that’s texting them. When a message is verified you’ll see the business name and logo as well as a verification badge in the message thread. This feature rollout is possible thanks to Quiubas being among one of the first companies to implement Verified SMS. Quiubas will deliver Verified SMS from their current and new enterprise clients, ranging from financial, collections and customer engagement companies​.

Throughout a 12 year history, Quiubas has always been ahead innovating in Latin America’s SMS industry.

Making Verified SMS a success in Mexico is a three party effort, Quiubas must work with brands in order to register a unique sender (alphanumeric or 5 digit number) in all mobile carriers; then Google verifies the brand identity. This guarantees that Verified SMS are originated​ by a trusted business brand.

When a registered brands wants to send a verified SMS through Quiubas’ Mobile platform, Quiubas creates an unreadable authenticity code (also known as a message hash) for the message, sends the code to Google, and sends the message to you over SMS. Once Google’s Messages app receives your message, it checks the sender against a list of registered businesses. If the business is registered with Verified SMS, the Messages app generates an authenticity code of the message, and sends the code to Google. Google compares the code sent by Messages to the code sent by the registered business.

These possible status help subscribers be aware of each received SMS, alerting of any spoofing or misleading content, preventing them from clicking on dangerous links or giving away sensitive information to forfeit sites.

Now subscribers in Mexico can feel additional safety every time they receive a verified SMS on their Android device.

For more information about Verified SMS and how Quiubas can help your secure your brand SMS communication, reach us at ​enterprise@quiubas.com

Google’s Blogpost:

https://www.blog.google/products/messages/safer-conversations-messages-verified-sms-and-spam-protection/

Google’s Official Partners:

https://developers.google.com/business-communications/verified-sms

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Published at Sun, 15 Dec 2019 00:00:00 +0000